
BIOGRAPHY



Since 2022, I serve as the Corporate Marketing Director at Manuel Diaz Law Firm, a leading firm with a presence in Texas, spanning Dallas, Fort Worth, Denton, San Antonio, and Mexico City.
Previously, I held the position of Head of Marketing and Press Officer at the Consulate General of Mexico in Dallas from 2014 to 2022. Before this, I served at the Consulate of Mexico in San Francisco, California, and held positions within the Ministry of Foreign Affairs of Mexico.
My international experience includes serving as an AmeriCorps member representing the Latino Program and acting as a spokesperson for the American Red Cross Bay Area Chapter. During my tenure at the American Red Cross, I designed and produced the first Spanish-language television campaign in collaboration with Univision 14 for the Chapter. In this role, I developed marketing initiatives in partnership with diplomatic representations of Mexico, Colombia, Peru, Guatemala, and the San Francisco AIDS Foundation.
As a marketing consultant, I have played a key role in developing impactful marketing initiatives for companies in Mexico and the U.S. seeking to promote their events or explore new opportunities within the Hispanic market, with a specific focus on North Texas.
My collaborations have extended to organizations and events such as the PBR Global Cup, International Bowl, Mexican Soccer League Tour, Tourism Office of Mexico City, Texas Motor Speedway, Dallas Stars, Texas Rangers, Meyerson Symphony Center, Mexican trade missions, among others. In 2021, I represented Mexico by joining the Dallas Sport Commission team, contributing to the Human Rights Plan initiatives aimed at presenting the city of Dallas to FIFA as the host for the 2026 World Cup.
Additionally, throughout my professional journey, I have served as a campaign manager in Mexico and the U.S. in alliance with various media outlets such as Univision, Telemundo, Channel 10 Mexico, and RTV Mas +, among others, strategically contributing to various media projects and outreach initiatives.
In 2022, I was honored with an award from the National Association of Hispanic Journalists for my diplomatic service. The acknowledgment specifically commends my efforts in promoting crucial issues within the Mexican community and advancing the agenda of Mexico, particularly in the region of North Texas.